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FC St. Pauli Home Jersey
Our promotion marks the start of a new chapter, and not just in sporting terms. Our new home jersey also marks the start of our partnership with our new kit supplier PUMA.
The home jersey is a tribute to the jersey from the 1991/92 season, the design of which has been transferred to the present day - while retaining the St. Pauli spirit. The striking brown and white squares from back then can now be seen in different shades of brown on the new home jersey.
As already announced, sustainability also plays a central role in the collaboration with PUMA. Together, we are striving to set new standards in the circular economy and utilise recyclable materials more efficiently. This is reflected in our new home jersey: it is made from at least 95% polyester and is produced as part of the PUMA RE
programme. This advanced process makes it possible to responsibly recycle textile waste and reuse used materials without compromising on quality. The aim of the project is to produce new jerseys from old ones. Therefore, in addition to textile waste, the proportion of worn and recycled clothing is to be gradually increased in future.
